Why bother posting on a bank holiday?


Site visits for bluematter show a very pronounced weekly cycle, with most visits at the start of the week (normally peaking on Mondays, including on this graph the 6th, 13th and 20th) followed by a decline down to least visits on Sundays:


Using the last 30 days data before today, Visits = 119.8 - 33.2 * Weekend, where Weekend is a dummy variable that is 1 for weekend days but zero otherwise. The coefficient on Weekend is statistically significantly different from zero at the 95% level.

Given that most of our readers are probably English and it's a bank holiday, I can expect materially less than 86.6 people to read this today.

1 comments:

  1. Anonymous Says:

    To reward loyal readers! And also people that visit more infrequently but read older posts too...